Virtual Marketeers

Posts Tagged ‘Services’

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It probably wasn’t obvious to you as a reader up until now that this blog is destined to become a blog about niche marketing.

Through discussions with other business owners in the last few years I have come to know and understand just how important a niche is to growing ones business.  This comes on a number of different levels.

I have come to realize is that it is much harder to promote your business to ‘the world’, but much easier to promote yourself to a smaller, much more defined group of people.  In addition to this it gives you a really good opportunity to prove to them why you are a cut above the rest; what sets your business apart from all those other businesses in that field of expertise.

I myself have finally decided on a niche area for my parent company Proactive Admin Services, and are already starting to guide my business in that direction.  My niche area will be to provide administrative assistance to Speakers.  We have plenty to do… we will need to look at updating our website, training and development, marketing etc.

What we are hoping is that through Virtual Marketeers we will be able to help you with the following:

1. Provide information about niche ideas and marketing so people who stumble upon this site, who do not yet have a defined niche might realize what an important marketing tool this might be to their business… hopefully earlier rather than later;

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A Virtual Assistant (VA) is a highly trained independent entrepreneur who provides a multitude of administrative support services via the internet to meet the growing needs of entrepreneurs and small businesses worldwide.

Previously a Virtual Assistant (VA) might have been considered to be similar first to the office secretary, and then to the Personal Assistant (PA); the main difference being that a VA works from their own office to provide these services virtually and as a contractor.  This description and role has and continues to broaden, because Virtual Assistants around the world continue to find new and innovative ways in which they might branch out to sometimes never heard of, or never thought of areas of expertise.  Virtual Assistants have branched out to areas such as graphic design, web design, ghost writing, bookkeeping, blog design and management, shopping cart… amongst other things.  As Virtual Assistants often allow for time and funds to be put towards training and development – so many Virtual Assistants are able to offer qualifactions in the area that they market as being their ‘niche’ or specialty area.

Today virtual assistance is a widely accepted industry; it is becoming more and more mainstream and well known with each and every day.  This solution has become increasingly popular for small business owners who are too busy to get everything done on their own.  It provides small business owners with an opportunity to engage the services of a high quality assistant, without having to provide office space, a permanent wage, or other oncosts that might come with hiring an employee, permanent or casual.
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